About

We are a Design Studio specialized in Design and Art Direction. We focus on Branding and Identity Design, Visual Systems Design, Editorial Design, Packaging, Signage, Information and Web Design.

We are inspired to build design from the understanding of the needs of our clients, addressing the strategy, guidelines and global development of the design process of each project.

We believe that each project is unique and that, based on excellent work, we can achieve results with high design standards characterized by innovation, creativity, and commitment.

Daniela Abad

Graphic Designer Ead PUCV / ELISAVA BCN.

General Creative Director & Designer at Magma Estudio /

Former teacher at PUCV and UAI

Animation

(2001 / 2006) Graphic Designer, PUCV Pontificia Universidad Católica de Valparaíso, Chile.
(2007 / 2008) Postgraduate in Design Applied to Communication, ELISAVA Escola Universitària de Disseny de Barcelona, Spain.
(2008 / 2017) Group Director and Senior Designer at Porta4 Design Studio. Santiago, Chile.
(2017 / 2018): Freelance designer in the world.
(2018 / 2019): Teacher PUCV, Escuela de Arquitectura y Diseño, Pontificia Universidad Católica de Valparaíso. “Design as Argument”.
(2019): Teacher UAI, Universidad Adolfo Ibánez. Design Minor “Integrated Design Workshop”.
(2018 / present): Director and Co-Founder at Magma Estudio.
(2023): Director and Foundet at Magma Studio – USA.

Designing for 15 years, at the beginning 10 years working at Porta4 Design Studio as Group Director and Designer, in charge of Branding, Editorial Design, Packaging, Signage, Art Direction, among others.

Among some of the awards, I would highlight the best Editorial Design – AquaChile Report at the Chile Diseño Awards, Branding for the Garage UAI brand at the Clap and Aquachile Awards, 3 consecutive years at the Printed Sample and me international award, Best Editorial for Átomo Magazine, among others. In addition to projects present at the 5th and 6th Chilean Design Biennial.

Today I am co-founder of Magma Estudio – Chile and founder of Magma USA, my most recent project.

CLIENTS:

AT PORTA4: Porta4, Viña Santa Cruz, Terrakunza, Centro Cultural La Moneda, Empresas Aquachile, LAN, Latam, Lantours, Ópticas Place Vendôme, Empresas Copec, Unimarc, Construmart, OK Market, TVN, Cruza, Fundación Mustakis, Fundación Patagonia, Falabella, Antenna, Universidad Adolfo Ibañez (UAI), TOC, Popular Design, El Mercurio, Amex.

AT MAGMA ESTUDIO: BHP BIlliton, Revista Esteka, Bienal de Arquitectura Chile 2017 + Store Front Gallery, Carolina Cross, Duarq Arquitectos, Nuá, Uma LifeMag, Anilinas Montblanc, Caro Ethnic Jewelry, Corporación Cultural Amereida, Invertec Foods, Revista Átomo (Fpp), Empresas Copec, BID (Banco Interamericano de Desarrollo), Porsche Volkswagen Servicios Financieros Chile, Fundación Para el Progreso Fpp, Fundación Ya, Cerveza LOA, Viña Ranquilhue.

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web: www.magmaestudio.cl

@magmaestudio

linkedin: www.linkedin.com/in/dabad/